April 2007 issue of Glamour had a 2-page Camel No. 9 ad on a thicker single page (front and back) in the center of the magazine...


July 18, 2007 - April 2007 issue of Glamour had a 2-page Camel No. 9 ad on a thicker single page (front and back) in the center of the magazine. So a reader even when skimming the magazine would stop at this cigarette ad. 41 members of congress led by Congresswomen Lois Capps, Jan Schakowsky and Hilda Solis wrote (on June 5, 2007) to publishers of 11 leading women's magazine - Cosmopolitan, Elle, Glamour, InStyle, Interview Magazine, Lucky, Marie Claire, Soap Opera Digest, Us Weekly, Vogue and W - calling on the magazines to voluntarily stop accepting misleading advertising for deadly cigarettes. Looking at the latest issues available (mainly August 2007) just about all the magazines did not have any cigarette ads. The exceptions were Lucky (8/2007) a Newport ad and Us Weekly (7/23/2007) with a Pall Mall ad; Interview Magazine was not found. We wonder if the refual to accept tobacco ads will continue?? As pointed out by Drs. Garfield and Chung ( Youth targeting by tobacco manufacturers since the Master Settlement Agreement. Health Aff (Millwood). 2002 Mar-Apr;21(2):254-63)an absolute ban in magazines comparable to what exists for television, radio, transit space and billboards would be the best and most effective approach to reducing youth exposure to tobacco ads. See related Newsbriefs - May 5, 2007 and May 4, 2007.

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