Philip Morris won't postpone Philippines Eraserheads Concert..

August 19, 2008 - Dave Gomez, Philip Morris Philippines (PMI)public affairs and communications manager said they are organizing the Eraserheads reunion concert, not sponsoring it. He said the reunion concert will push through as he assured Eraserheads fans that the event is not a violation of the law. One of the processes that Eraserheads fans go through to register is to give Philip Morris some personal information, including name, address, home phone, cellular phone numbers, and e-mail address. Eraserheads fans would then be included on the tobacco company's mailing list, they are making themselves easy targets for tobacco advertisement and promotional materials.

Regarding the registration process PMI is using "devious advertising tactics" to promote the Marlboro brand in the guise of organizing a reunion concert of Philippines rock band legend said FCAP (Framework Convention on Tobacco Control Alliance - Philippines) executive director Dr. Maricar Limpin.
(Philip Morris' advertising tactics devious, says tobacco control group by ANGELO GUTIERREZ, abs-cbnNEWS.com, 8/16/2008.)

Dr. Limpin said at a press conference with DOH Undersecretary Alex Padilla that the reunion concert would be the first since a Section 25 of RA 9211 took effect July 1, 2008 - no tobacco sponsorship of all sports, concert, cultural, and art events beginning July 1, 2008.

Reference: Philip Morris won't postpone Eheads concert With Michelle Orosa, ABS-CBN News, 8/9/2008.

Related news briefs: Philip Morris could be criminally liable for its sponsorship of the event.ion the Philippines.. and STOP PMI Sponsoring Concert in Philippines...