"Smokers need to know that they are encouraging organized crime by buying smuggled tobacco," Jean-Pierre BlackburnMinister of National Revenue said. "We will tell smokers what impact smuggling has had on society." Dartmouth convenience store owner Sid Chedrawe, chairman of the Independent Food Stores Association, said the ads will focus on the increased health risks of illegal cigarettes. With contraband tobacco it may not be proper tobacco, it may not be stored properly, there may be items found in the tobacco, e.g. bugs, feces.
The fact illegal smokes are so cheap children can afford them also worries.
Reference: Ads to target cigarette smuggling by DAVID JACKSON and JOHN McPHEE Staff Reporters, The
ChronicleHerald.ca, 4/8/2009.
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