Snus News & Other Tobacco Products
Bringing the World of Tobacco Control closer together..
Thursday, November 22, 2007
SNUS Awareness and Education..
November 22, 2007 -
Tobacco companies are in agreement for SNUS to catch on and be a strong seller it's going to require more public awareness and education.
Philip Morris USA must feel that one way to accomplish this is to have the retailer play a more active role. In the Philip Morris USA Newsletter - Insights c3m (Consumer Centered Category Management) volume 3, issue 3, November 2007 page 2 identifies how the retailer can play a significant role in the launch of a new product.
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