The word on the street is that R.J. Reynolds Tobacco is expanding its test marketing of...


June 8, 2007 - The word on the street is that R.J. Reynolds Tobacco is expanding its test marketing of Camel SNUS (three varieties: original, frost and spice) into North Carolina. Reynolds is paying c-store owners extra for the placement of promotional material where it gets the maximum exposure. Sellers are told to emphasis that this product can be used anywhere, anytime and anyplace no one will ever know. Just what the youth of America need to know. June 13, 2007 The Raleigh test market would include convenience stores and tobacco-retail outlets as far west as the eastern part of Greensboro, R.J. Reynolds Tobacco spokesman David Howard said yesterday. Reynolds also has selected Columbus, Ohio, Indianapolis, Kansas City, Mo., and Orlando, Fla., as test markets, according to Rob Dunham, a vice president of new growth innovation. The company has been testing the snus products in Austin, Texas, and Portland, Ore., for more than a year. (Winston-Salem Journal - journalnow.com)Philip Morris has been testing Taboka Tobaccopacks in the Indianapolis area since July 2006. (TobaccoWatch.org).

0 comments: