July 10, 2007 - Tobacco control people feel a sense of accomplishment when the price of a tobacco product is increased. It is well known that higher cigarette prices result in lower overall cigarette consumption. (Most studies indicate that a 10% increase in price will reduce overall cigarette consumption by 3% to 5%.) But the tobacco companies come right back at you doing just about anything to keep a cigarette smoker. Recently, we came across an ad in June 2007 issue of Glamour Magazine (also same ad Inside Magazine, June 2007) where a person gets FOUR FREE packs of any RJR Tobacco's Pall Mall cigarettes by sending in 4-UPCs from any cigarette brand. (TobaccoWatch.org) The World Conference on Tobacco OR Health August 6-11, 2000 Tobacco Fact Sheet: Raising tobacco prices through tax increases can be one of the most powerful weapons in the fight to control tobacco-related disease and death. It can provide dramatic public health benefits, raise substantial new government revenue, fund important health programs and generate a surprising level of public and political support.
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