Internet, Flavors everywhere - snuff being marketed to kids as hip, cool and healthy..


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October 14, 2009 - Snuff is being marketed to tweens, teens and college students, both female and male, as hip, cool and healthy. It’s available for a nominal cost with a simple Internet click online. Yet, it’s anything but harmless, according to an area ear, nose and throat specialist, who is concerned that in any form, nicotine is extremely addictive. And what makes snuff so dangerous is that it doesn’t fall under any federal regulations, according to a local tobacco expert.

PASS THIS LAW.. - In the U.S. Senator Herb Kohl is sponsoring a bill which would clamp down on illegal tobacco sales. H.R. 1676, the Prevent All Cigarette Trafficking Act (the PACT Act) of 2009, was passed 397-11 by the House of Representatives on Thursday, 5/21/2009. This legislation is extremely important, it will effectively end Internet and telephone tobacco smuggling by stopping shipments of cigarettes and smokeless tobacco through the U.S. Postal Service. FedEx, UPS, and DHL have already agreed not to mail tobacco. (Let's Get It Passed - Prevent All Tobacco Trafficking Act of 2009..)

“The manufacturers have made nasal snuff innocuous,” said Newmark (Dr. Zephron Newmark, an ENT specialist with Geisinger Wyoming Valley Medical Center, Plains Township, PA). “They’ve made it into a pleasant experience that’s discreet and doesn’t hurt. If you remember the first cigarette you ever smoked, it wasn’t a pleasant experience. You probably coughed and hated the taste. But for some people, there is a genetic component that allowed them to become addicted to the nicotine. Now, snuff will still allow you to become addicted to the nicotine and probably at an even earlier age.”

These inhalants could lead to other cancers, most notably of the nose and lungs and even bladder, he said. Even sinus cancer is a possibility, he said, stating that other dangers of nasal snuff remain an unknown.

Nasal snuff is a finely ground, flavored tobacco, taken in the non-offensive form of a simple sniff into the nostrils. Snuff began as the tobacco choice of royalty and the elite in 17th century Europe, before being provided to the masses. Still popular in Europe today, snuff is now gaining popularity in the U.S.

The most popular use of snuff is to take just a pinch between your thumb and forefinger and sniff it lightly into the nose. This provides a pleasant aroma, lasting 15 to 20 minutes, as well as a noticeable nicotine lift.

Apart from flavors, dry snuff also comes in a range of textures and moisture levels, from very fine to coarse, and from toast (very dry) to very moist. Often drier snuffs are ground finer.

The aromas/flavors are appealing, ranging from fruity favorites like raspberry, cherry and blueberry to drinks like brandy maple, whiskey and honey, bourbon, cola champagne and wine and cheese to the unusual like violet and sandalwood.

The snuff comes in unique and easy to conceal tins and containers, such as glass and plastic vials and wooden boxes. The product reportedly provides an energy boost as some contain guarana, an herb, and glucose, as well as mints like spearmint and peppermint.

“These products are aimed specifically at the younger market,” said Delonti (Tony Delonti, a member of the local chapter of the American Lung Association who also serves on the Luzerne County Tobacco Free Coalition). “And they are marketed on the Internet. Who is more astute at getting online than today’s youth? And there is no mechanism in place to check a purchaser’s age.”

Another nasal snuff product. Toque (pronounced took) one brand of nasal snuff comes in 16 flavors of the tobacco powder including toast & marmalade, toffee, grapefruit, cherry, blueberry, raspberry, peppermint, espresso, whiskey & honey and peanut butter. Besides the powder form this snuff comes in mini-bullets with most of the same flavors. (Nasal snuff another harm reduction product..)

Reference: Snuff turns a new leaf Today’s smokeless tobacco is just as addictive and marketed to the young by Geri Anne Kaikowski (gkaikowski@timesleader.com), Times Leader (Northeastern Pennsylvania's Home Page), 10/14/2009.

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