Lorillard - to participate in the Morgan Stanley Global Consumer & Retail Conference..

November 5, 2010 - Lorillard, Inc., the third largest manufacturer of cigarettes in the United States, today announced that Murray S. Kessler, President and Chief Executive Officer, and David H. Taylor, Chief Financial Officer, will participate in the Morgan Stanley Global Consumer & Retail Conference at The Roosevelt Hotel in New York City. Lorillard will present on Tuesday, November 16, 2010, at 10:55 A.M. Eastern.

The presentation will be broadcast live over the Internet under the Investor Relations section of Lorillard's website at www.lorillard.com in the Morgan Stanley Global Consumer & Retail Conference and will also be available in an archived format for thirty days following the event.

Reference: Lorillard to Participate in the Morgan Stanley Global Consumer & Retail Conference on Tuesday, November 16, 2010, SOURCE Lorillard, Inc., 11/4/2010.